• Globally, road deaths will kill more people than malaria, the current number 1 killer now, within 10 years according to the UN
  • Running off the road accounts for 30% of all road deaths
  • Motorways are 7 times safer than A roads
  • Road crashes cost the British economy more than 2% of GDP
  • Motorcyclists account for 1% of traffic but 21% of serious and fatal collisions
  • Work related road safety is not a cost, it’s an investment which gives high returns.
  • The most dangerous thing most people do in the course of their work is travel in a car.
  • No case for Corporate Manslaughter has involved driving for work yet, but it is only a matter of time so your company could really make the headlines.
  • 1 or 2 people at work are killed on the roads every day and 20 suffer serious or life changing injuries.
  • Insurance usually covers less than half the cost of a crash
  • Managing work related road safety effectively will reduce insurance premiums


In the current climate of declining resources it is becoming increasingly important to be able to measure the effectiveness of road safety education initiatives.

The Department for Transport (DfT) and RoSPA have developed a 'Road Safety Evaluation' website which gives advice and guidance on how to evaluate.

At the heart of the website is 'E-valu-it', a free-to-use on-line evaluation tool. From the answers to a series of questions, E-valu-it will recommend appropriate evaluation methods and, from the results of the evaluation, will produce a final report demonstrating the effectiveness of the activity.

Currently, the srsCULTURE team are working with the E-valu-it team to develop a built-in evaluation process for the srsCULTURE programme using the E-valu-it toolkit.

Evaluation feedback from our members will then inform the future development of srsCULTURE to ensure its continued effectiveness.

Road Safety Calculator

Try our free Road Safety Calculator to deliver a quick assessment of how your business performs against best practice.